Business-to-Consumer E-commerce: Selling Goods and Services Directly to Individuals

What type of e-commerce involves businesses selling goods and services directly to individuals via the Internet?

A) B2C e-commerce

B) B2B e-commerce

C) C2C e-commerce

D) M-commerce

E) P2P e-commerce

Answer:

The type of electronic commerce that involves companies selling goods and services directly to people over the Internet is called B2C e-commerce (Business-to-Consumer).

B2C e-commerce refers to the type of operation that a company carries out when the clients are individuals or consumers. In this model, businesses sell products or services directly to end-users through online platforms.

The application of the B2C model has led to significant changes in consumer behavior during the purchasing process. Some of the key impacts of B2C e-commerce include:

1. Reduction of paperwork: With online transactions, paperwork is minimized as most processes are digitized, leading to increased efficiency and convenience for both businesses and consumers.

2. Disappearance of physical catalogs: Traditional physical catalogs have been replaced by digital catalogs and online product listings, providing consumers with access to a wider range of products and services.

3. Efficient resolution of non-conformities: B2C e-commerce platforms often have streamlined customer service processes, allowing for quicker and more effective resolution of issues or complaints from consumers.

B2C e-commerce has revolutionized the way businesses interact with consumers, offering convenience, accessibility, and expanded choices. It has become a key component of the modern digital economy, driving innovation and growth in various industries.